Data protection declaration and consents

Table of contents

1. Objectives and responsible body
2. Basic information on data processing
3. Processing of personal data
4. Collection of access data
5. Cookies & range measurement
6. Google Analytics
7. Google Re/Marketing Services
8. Facebook Social Plugins
9. Facebook Remarketing
10. Newsletters
11. Integration of third-party services and content
12. User rights and deletion
13. Changes to the Privacy Policy

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1. Objectives and responsible body

This data protection declaration clarifies the type, scope and purpose of the processing (including collection, processing and use as well as obtaining consent) of personal data within our online offering and the websites, functions and content associated with it (hereinafter collectively referred to as “online offering”) “Website”). The data protection declaration applies regardless of the domains, systems, platforms and devices used (e.g. desktop or mobile) on which the online offering is run.

The provider of the online offer and the body responsible for data protection is KW-740 – Wolfgang Keller, owner: Wolfgang Keller, Bahnhofstrasse 18, D-87435 Kempten (hereinafter referred to as “provider”, “we” or “us”). For contact options, please refer to our legal notice

The term “user” includes all customers and visitors to our online offering. The terms used, such as “user”, are to be understood as gender-neutral.

2. Basic information on data processing

We only process users' personal data in compliance with the relevant data protection regulations in accordance with the principles of data economy and data avoidance. This means that user data will only be processed if there is legal permission, in particular if the data is necessary for the provision of our contractual services and online services, or is required by law, or if consent is given.

We take organizational, contractual and technical security measures in accordance with the state of the art to ensure that the provisions of data protection laws are adhered to and to protect the data processed by us against accidental or intentional manipulation, loss, destruction or access by unauthorized persons protect.

If content, tools or other means from other providers (hereinafter collectively referred to as “third-party providers”) are used within the scope of this data protection declaration and whose headquarters are abroad, it can be assumed that data is transferred to the countries where the third-party providers are based . The transfer of data to third countries takes place either on the basis of legal permission, user consent or special contractual clauses that guarantee the security of the data as required by law.

3. Processing of personal data

In addition to the uses expressly stated in this data protection declaration, the personal data will be processed for the following purposes on the basis of legal permissions or consent of the users:
– The provision, execution, maintenance, optimization and security of our services, services and user benefits;
– Ensuring effective customer service and technical support.

We only transmit user data to third parties if this is necessary for billing purposes (e.g. to a payment service provider) or for other purposes if these are necessary to fulfill our contractual obligations to users (e.g. address notification to suppliers).

When you contact us (via contact form or email), the user's information is stored for the purpose of processing the request and in the event that follow-up questions arise.
Personal data will be deleted provided that it has fulfilled its intended purpose and there are no retention obligations to prevent deletion.

4. Collection of access data

We collect data about every access to the server on which this service is located (so-called server log files). The access data includes the name of the website accessed, file, date and time of access, amount of data transferred, notification of successful access, browser type and version, the user's operating system, referrer URL (the previously visited page), IP address and the requesting provider .

We use the log data without assigning it to the user or other profiling in accordance with legal regulations only for statistical evaluations for the purpose of operation, security and optimization of our online offering. However, we reserve the right to subsequently check the log data if there is reasonable suspicion of unlawful use based on concrete evidence